Outdoor Signage

2008-03-21T22:23:00.000-07:00

The hard truth is that signage is not considered by many business development experts as significant for marketing, and the reason is clear, they are simply ignorant of its value. If the real value of signage were known, billions of dollars would shift from several media type that are, on average, ineffective for the typical purpose.

Nevertheless, Outdoor advertising is one of the fastest growing media in the Middle East and North Africa region. As a recent development, the cluttered low-performing other traditional medias have virtually aided outdoor media to gain more leverage over others in this part of the world. At InstoreMasters, we are a bunch of committed professionals serving signage for the region since the last 15 years. Browse through our signage categories and learn from the testimonials of our celebrity clients who appreciate our customer service oriented culture and professionalism.

Why consult InstoreMasters…

2008-03-21T22:13:00.000-07:00

With more than 100 professionals dedicated and more than 15 years of hands-on experience in our outdoor signage division, Arc Grafiks hails from Saudi Arabia with capability to transport and install almost all types of signage at any part of the Middle East and North Africa. Apart from our specialization of long-life version of architectural signage combined with LED strip illumination, the basic two categories of signs we design, manufacture and install in UAE, KSA, Qatar, Bahrain and other parts of the Middle East are Outdoor Advertising Signage and On-premise Signage.

Outdoor advertising signs, also knows as Billboard and Hoarding are various kinds and can be illuminated internally and externally based on the application and budget of client. The advertising fascia can be inkjet printed, air brushed, by computer cut vinyl graphics or made 3-dimensional with various sign making materials such as stainless steel, brass, zincor, acrylic, aluminum, wood with combination of lighting by fluorescent lamps, cold cathode neon tubes, LED strips, halogen, metal halide lamps, etc.

On-premise signs, such as Facade Sign, Flexface Sign, Pylon Sign, Built-up Dimensional Sign, etc. , are manufactured with different sign materials such as Stainless Steel, Brass, Zinc or Aluminum, Aluminum Composite Panel (ACP), Acrylic, Wood, etc. with combination of sign lighting by fluorescent lamps, cold cathode neon tubes, LED strips, halogen, metal halide lamps, etc.

Being the only professional Outdoor Signs and other BTL advertising solution providers in the Middle East and North Africa region (Dubai, UAE l Jeddah, Saudi Arabia l Manama, Bahrain l Doha, Qatar l Manama, Bahrain l Kuwait l Riyadh, KSA l Cairo, Egypt l Beirut, Lebanon l Amman, Jordan l Damascus, Syria l Istanbul, Turkey l Tehran, Iran l Baghdad, Iraq l Khartoum, Sudan l Lagos, Nigeria l Mumbai, Delhi, Bangalore, Chennai, India l Karachi, Pakistan l Dhaka, Bangladesh l Moscow, Russia l Colombo, Srilanka ). We at InstoreMasters have arranged strategic partnerships with different European, American and Far Eastern suppliers of innovative signage solutions to serve such clients who require unique signage ideas.

Our reputed clientele include Pepsi, Coca Cola, Saudi Airlines, FedEx, UPS, British Bank, Riyadh Bank, Carrier, Saudi Electricity… to name just a few.

Power of Outdoor – The ‘Memorable Media’

- Superior Visibility: The only advertising medium that has continuous presence 24 hours-a-day, 7 days-a-week, 365 days a year and reaches the audience comparing the other media that makes it impractical and unaffordable, such as TV or other above the line media. Unlike a newspaper advertising that appears once a week, TV commercial ad that is on and gone in 40 or 50 seconds, or a radio ad struggling to be heard - Outdoor stands alone differently. Every ad stands in its own right there every day and seen for the passers-by. An outdoor visual in a good location can have more attention than any other type of Media.

- Remarkable Demography: It is proven that people in the Middle East region spent more time in their vehicle than reading news papers or watching TV. Throughout the Arabian peninsula, the traffic is ever increasing, for eg. 4 Million Vehicle trips are made everyday in Riyadh city.

- Media Versatility: Whether you are driving past in a car, standing in a bus shelter and waiting or boarding a flight, outdoor is there to entertain, communicate and stimulate your senses. Outdoor advertising is extremely easy to target a specific market or a specific category of audience. Yet, it is easy planning a budget with such ample media options, such as; Media type: Unipole, Roof-top Hoarding, Backlit and Frontlit Inkjet Scaffolding Sign Board, Mupi Poster Signs, Megacom Posters, Scrolling and Prisma Signage, Digital Signage Network, LED Screen, Rental Inflatables, Bridge Sign, Light Pole Signs, Fleet Commercial, Bus Advertising, Taxi Advertising, Building Wrap, Street Furniture, Building Premises Signs, Shopping Mall Signs,… Location: Airports, Highways, Stadiums, Streets, Shopping Malls, Waiting Lounges, Events…

- Lowest CPI: Outdoor advertising is the cheapest cost medium based on its Cost Per Impression ratio comparing many other common advertising options. Add to the fact that you can make your campaign even more cheaper provided your planning done well for type of media and location, based on the demography need of your brand message.

- No cost to viewers: Outdoor Advertising is free to its viewers, unlike magazines, news papers, cable television that need be paid to you’re your advertisement.

- A Fact for planners: With no other medium so, it has been researched that using a brand icon in an outdoor advertisement makes it 40% more memorable than with using no brand icon.

www.InstoreMasters.com, being placed at top for its contribution in the advertising industry by professional and focused approach in the Middle East and North Africa region (Dubai, UAE l Riyadh, Saudi Arabia l Manama, Bahrain l Doha, Qatar l Manama, Bahrain l Kuwait l Jeddah, KSA l Cairo, Egypt l Beirut, Lebanon l Amman, Jordan l Damascus, Syria l Istanbul, Turkey l Khartoum, Sudan l Lagos, Nigeria l Tehran, Iran l Baghdad, Iraq l Mumbai, India l Moscow, Russia l Colombo, Srilanka l Dhaka, Bangladesh l Karachi, Pakistan) we have our partners and associates are spread across the Far East, European Union and the US.

Billboards

2008-03-21T22:08:00.000-07:00

Large format advertising billboards we manufacture are seen on roof-tops, building façade, factory-roof and on steel structure on road-side across Saudi Arabia, which is installed since 15 years for many celebrity clients.

Outdoor Signage

Why consult InstoreMasters…

Billboards

Facade Signs

Unique Shopfront

Scaffolding Sign

Unipole Signs

Pylon Signs

Monument Signs

Trivision Sign

Building Wrap

Fleet Commercials

Environ Graphics

Entrance Signs

Specialty Signage

Mupi Sign

Revenue Signs